@Rokk, I think you forget or don't realize that marketing (and thus advertising) is much more than making money. To get known may as well be the biggest aspect of it. People who lie outside of performances wish to get known, and only once they are known (in the broadest sense of the word) they wish to sell products and services (performances and lectures). There really are no exceptions to this.
That being said, performances can go a lot further than what we see, for instance in case of Uri Geller or the old Asian guy in the Prestige who makes a fishbowl appear. In those cases, it would ruin the complete act if they would say it are just tricks. They live their performances, so in my opinion it is all fine that they are lying. But that goes far beyond what those lying YouTube magicians do. There is no such thing as living a performance of lying in video descriptions.
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